Privacy policy

Last updated: August 23, 2026

Introduction:
At Ava & Ashton Melbourne , we value your privacy, and we are committed to transparency regarding how we collect, use, and protect your personal information. This privacy policy applies to all visitors, customers, and users of https://avaashton-melbourne.com/, referred to as "the Site." By visiting our Site, you agree to this policy. Therefore, if you do not agree, please do not visit our Site or use our services.

Ava & Ashton Melbourne  is the online store of SVV Ecommerce, a legally registered business in the Netherlands. Our business is located in the Netherlands, and we ship to customers in Australia. We are a Shopify store, and for more information on how Shopify handles data, please visit shopify.com/legal/privacy

We handle your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles. As a business established in the Netherlands, we are also subject to the General Data Protection Regulation (GDPR).

What Information We Collect:
Information you provide directly: When you place an order, create an account, or contact us, we collect information that you give to us. This includes your name, email, shipping information, billing information, and phone number. Payment information is handled by our payment processor, and we do not store it on our servers. Information collected automatically: When you visit our Site, we automatically collect information about you. This includes information about your IP address, browser type, device information, operating system, pages visited, duration of visit, referring URL, and location information. Information We Receive From Third Parties We may collect information about you from third parties, such as third-party advertising and analytics partners and payment processors in connection with the services they provide to us. We do not collect sensitive information as defined in the Privacy Act 1988 (Cth), such as health information, racial or ethnic origin, political opinions, religious beliefs, sexual orientation, or criminal record.

How We Use Your Information:
We use the information collected by us to process and ship your orders to Australia, send order confirmations and shipping updates and delivery confirmations, provide customer support and respond to your inquiries, process payments securely, prevent fraud and unauthorized activity, improve our website and products and shopping experience, provide you with relevant advertisements such as retargeting ads, send you marketing emails and promotional offers if you have opted in, and meet our legal obligations. Some of these processes are automated. Our payment providers and e-commerce platform apply automated risk scoring to order data, including your billing and delivery address, IP address, device signals, order value, and payment method, to identify potentially fraudulent transactions, and a high risk score may result in an order being held for review or cancelled and refunded. We also use automated segmentation based on your browsing and purchase history to decide which marketing messages you see. You can ask us to have a person review any automated decision that significantly affects you by contacting us at info@avaashton-melbourne.com

Payment Processing:
We currently support Visa, Mastercard, American Express, Apple Pay, Google Pay and Shop Pay. All transactions are encrypted using SSL encryption and are processed securely through our payment processors. We never store your full payment information on any of our servers.

Marketing Communications:
If you opt in to receive marketing emails, we may send you promotional offers and updates. To opt out of receiving future marketing emails, simply click the "unsubscribe" link in any of the marketing emails we send you. Opting out of receiving marketing emails does not opt you out of receiving emails related to your orders with us. You may also ask us at any time to stop using your information for direct marketing and to tell you where we obtained it, and we will do so free of charge.

Cookies and Tracking Technologies:
Cookies, pixels, and other similar technologies are used to retain your preferences, shopping cart, analyze our Site usage, measure the effectiveness of our marketing campaigns, and serve you with personalized advertising on our Site or on other sites.

Third-party advertising cookies:
We partner with Google to serve advertising on our Site, including remarketing ads, which are ads based on your past visits to our Site or other sites. You might see these ads on other sites across the internet after you visit https://avaashton-melbourne.com/. Google uses its own cookie, known as the DoubleClick cookie, to serve these ads based on your past visits to our Site. You can opt-out-of Google's use of cookies for advertising at adssettings.google.com. You can also opt-out-of third-party vendor advertising cookies at optout.aboutads.info or through the Network Advertising Initiative at optout.networkadvertising.org.

Managing Cookies:
You can turn on or turn off cookies at any time through your browser settings. Be aware that if you turn off cookies, you might not be able to access certain parts of our Site.

Global Privacy Control (GPC):
The Global Privacy Control signal is recognized by our Site. If you have GPC enabled in your browser, we recognize this as an opt-out request for targeted advertising and data sharing for the browser and device you are using.

Do Not Track:
Our Site doesn't honor any Do Not Track signals sent by your browser. We don't have a universally accepted standard to interpret these signals. We do honor GPC and the above opt-out links.

How We Share Your Information:
We don't sell or rent your information to third parties for their own marketing purposes. We may disclose your information with the following trusted partners who help us run our business: Shopify as our e-commerce platform provider, payment processors including Shopify Payments and the card and wallet providers listed above, shipping and fulfillment partners who help us ship products to Australia, Google and other advertising partners who help us advertise and measure the effectiveness of the advertisements, and analytics partners who assist us in understanding how people use the Site. All of the third parties are contractually bound to securely process your information, to only process the information for the purposes of the disclosure, and to handle it consistently with the Australian Privacy Principles. In addition, we may disclose your information as necessary or required by law, such as in response to a subpoena or court order, or in response to a request from a government agency or a regulator. If we sell or merge all or part of our business, your information may be disclosed to the purchaser, subject to this policy.

Google Ads and Remarketing Disclosure:
We use Google Ads for online advertising of Ava & Ashton Melbourne  products on the internet. Google may use cookies and tracking pixels to show ads of Ava & Ashton Melbourne  products to people who have previously visited the Site. This is called remarketing. As a result of this, third-party vendors like Google may show ads of Ava & Ashton Melbourne products on websites and apps across the internet. You can opt out of the personalized advertising by Google anytime by visiting adssettings.google.com. To learn more about how Google uses data when you use the Site, please visit google.com/policies/privacy/partners.

International Data Transfers:
Ava & Ashton Melbourne is a Netherlands-based company, and we ship to Australia. Your personal information will be transferred, stored, and processed outside Australia. The countries in which recipients of your information are likely to be located are the Netherlands, Ireland, Germany, the United States, Canada, and Singapore. Before we disclose personal information to an overseas recipient, we take reasonable steps to ensure that the recipient does not breach the Australian Privacy Principles in relation to that information, as required by APP 8. As a Netherlands-based business, we are also subject to the GDPR in the handling of personal data relating to individuals in the European Economic Area.

Data Retention:
Ava & Ashton Melbourne retains personal information for as long as it is necessary to achieve the purpose for which it was collected, as required by law, as long as it is necessary to resolve disputes, and as long as it is necessary to enforce our agreements. We retain order and financial records for at least 7 years as required by Netherlands tax law. We will delete or de-identify personal information when it is no longer needed.

Children's Privacy:
The Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from individuals under the age of 18 without the consent of a parent or guardian. We will promptly delete personal information if we learn that it has been collected without that consent. If we become aware that a person under the age of 18 has provided personal information to us without the consent of a parent or guardian, we will delete the personal information immediately. If you are the parent or guardian of a person under 18 who has provided personal information to us, please contact us at info@avaashton-melbourne.com
Your Privacy Rights

Australian residents:
If you are in Australia, you have a right under APP 12 to request access to the personal information we hold about you, and a right under APP 13 to ask us to correct it if it is inaccurate, out of date, incomplete, irrelevant, or misleading. You also have the right to ask us to stop using your information for direct marketing, to deal with us anonymously or under a pseudonym where it is lawful and practicable, and to complain about our handling of your personal information. You can exercise these rights by contacting us at info@avaashton-melbourne.com We may ask you to verify your identity before we act on your request, and we will respond within 30 days.

Residents of EEA Countries and Netherlands:
We are a Netherlands-based company, and we comply with all provisions of GDPR. If you are in EEA, you have a right to access, correct, or delete your personal data, restrict or object to processing, data portability, and a right to complain to a supervisory authority. For Netherlands, this is Autoriteit Persoonsgegevens, and you can find more information on autoriteitpersoonsgegevens.nl.

All Customers:
Regardless of where you are, you can contact us at any given time to exercise your rights regarding your personal information.

Complaints and Dispute Resolution:
If you have a complaint about the way in which we handle your personal information, please contact us at info@avaashton-melbourne.com with the subject line "Privacy Complaint". We will acknowledge your complaint within 5 business days and will do our best to resolve it within 30 days. If you are not satisfied with our response, you may complain to the Office of the Australian Information Commissioner at oaic.gov.au, by phone on 1300 363 992, by email at enquiries@oaic.gov.au, or by post to GPO Box 5218, Sydney NSW 2001. If you are in the EEA, you may instead complain to the Autoriteit Persoonsgegevens.

Security:
We take reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, alteration, or misuse. We encrypt information that you provide to us with SSL/TLS technology and we use PCI DSS compliant payment processing. However, no transmission of information via the Internet can be guaranteed to be completely secure, and we cannot ensure or warrant the security of any information that you send us. We suggest that you not send us sensitive information. If we suffer a data breach that is likely to result in serious harm, we will notify the affected individuals and the Office of the Australian Information Commissioner as required by the Notifiable Data Breaches scheme in the Privacy Act 1988 (Cth).

Changes to This Policy:
We may revise this Privacy Policy at our sole discretion at any time by updating the version on the Site. Where a change is significant, we will notify you by email or by a prominent notice on the Site before it takes effect. You should check the date of the last update at the top of this page to determine if it has been updated since your last visit. Any changes will apply to any information collected by us after the date of the change and will not affect information collected before the change was made.

Business Information:

Company Name: SVV Ecommerce
Company Address: Voorweg 79B, 2391 AD, Hazerswoude-Dorp, The Netherlands Company Number: 88452174

Contact Information:

Email: info@avaashton-melbourne.com
Phone: +61 34 0537 728

Business Hours:
Monday – Friday: 9:00 AM – 5:00 PM (AEST)
Saturday – Sunday: 9:00 AM – 4:00 PM (AEST)
Response Time: We aim to respond to all emails within 24 hours